The Starting Point for your Digital Journey

As you begin your journey, the very first thing you need is the ability to see, hear and connect. Without that, you can’t work digitally.

In the Digital Devon Wayfinder, Connectivity is your lifeline. The path that makes all forward movement possible.

If you cannot connect, you cannot travel.

If your connection is weak, unstable or unreliable, then:

• AI tools stumble like a compass in a storm
• Cloud systems freeze like a path blocked by fallen branches
• Teams lose direction and momentum
• Customers lose trust in your journey
• Cyber dangers slip between the shadows
• Progress slows to a crawl

For rural SMEs especially, poor connectivity can feel like a digital bog: harder to move, harder to grow, harder to compete. It results in lost revenue, difficulty scaling, limited access to markets, challenges recruiting talent, and lower growth and productivity.

When connection is strong

A strong connection is like clearing the canopy and letting the light pour through. It unlocks:

• A 15-30% uplift in productivity
• 10-25% lower operational costs
• New revenue streams
• Stronger customer experience
• Happier, more flexible teams

Across Devon, good connectivity narrows the “digital divide,” ensuring that every business – not just those along the well-trodden urban paths – can move confidently through the forest and compete on a national and global stage.